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Luxe Bloom Launches the Haute Couture Rose Collection

Luxe Bloom offers real, long-lasting floral arrangements to the luxury market; flowers last up to 60 days without water or refrigeration

Tags: Luxe Bloom preserved roses Ecuadorian roses luxury floral displays hospitality decor hotel decor retail decor spa decor

Press Release | Fri June 12, 2015, 05:15 PM EST


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“The Haute Couture collection offers an elevated blend of beauty and functionality, with the same devotion to craft and specialization one would expect from haute couture." - Shelley Rosen

Luxe Bloom launches its new Haute Couture Rose Collection August 11. Luxe Bloom provides luxury hospitality operators--luxury hotels. fine dining restaurants and high end spas--with natural, long-lasting floral arrangements on a monthly recurring basis. The innovation is that the roses last up to 60 days.

In the second year of operation, Luxe Bloom has created The Haute Couture Rose Collection. This collection was created based on customer demand, finding inspiration from hospitality businesses in need of saving time and money. Each arrangement is hand-made, offering a wide array of options within its six lines and over 40 vase choices and over 30 rose colors, providing choices to fit a range of luxury environments. “Our newest collection offers an elevated blend of beauty and functionality," said Shelley Rosen, Founder of Luxe Bloom. “We curated this collection with the same devotion to craft and specialization one would expect from haute couture; every design has a specific purpose for a hospitality setting.”

The Luxe Bloom Advantage is that our real, long-lasting rose arrangements allow beauty without compromise. The magic comes in the longevity of our roses--enduring, effortless and exacting--that will bring money to your bottom line.

“Luxe Bloom enabled us to offer beautiful arrangements in all our suites and pubic areas at an affordable price without compromising on the quality look,” said Gerard Denneny, General Manager of the Viceroy Hotel. “Our custom roses are an easy delivery and return process that ensures a seamless exchange every few weeks.”

Luxe Bloom’s no-water promise ensures a no-care, responsible green product. Luxe Bloom rose arrangements do not require water or refrigeration, yet they keep their extraordinary beauty for up to 60 days in a hospitality setting.

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Press Release | Fri June 12, 2015, 05:15 PM EST


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